Jacobs Douwe Egberts
Jacobs Douwe Egberts
Jacobs Douwe Egberts
Jacobs Douwe Egberts
Jacob Douwe Egberts
Type of project: Powerpiont Template
Type of project: Design system
Year: 2023
Type of project: Design system
Year: 2023
Type of project: Design system
Year: 2023
Type of project: Design system
Year: 2023
Translate the new JDE digital guidelines into their emails by creating a flexible component library that matches their five markets's needs.
Translate the new JDE digital guidelines into their emails by creating a flexible component library that matches their five markets's needs.
Translate the new JDE digital guidelines into their emails by creating a flexible component library that matches their five markets's needs.
Translate the new JDE digital guidelines into their emails by creating a flexible component library that matches their five markets's needs.
Branding
UI
Design System
Design system
Design system
Type of project: Design system
Year: 2023
About JDE
About JDE
About JDE
About JDE
Coffee and tea company headquartered in The Netherlands. The brand’s goal is to provide you and your guest the perfect experience every day.
Coffee and tea company headquartered in The Netherlands. The brand’s goal is to provide you and your guest the perfect experience every day.
Coffee and tea company headquartered in The Netherlands. The brand’s goal is to provide you and your guest the perfect experience every day.
Coffee and tea company headquartered in The Netherlands. The brand’s goal is to provide you and your guest the perfect experience every day.
New creative direction
New creative direction
New creative direction
New creative direction
We use warm tones as a base to convey
a comforting feeling. Secondary colours and the JDE shapes will express the playfulness and create a connect organic layout.
We use warm tones as a base to convey a comforting feeling. Secondary colours and the JDE shapes will express the playfulness and create a connect organic layout.
We use warm tones as a base to convey a comforting feeling. Secondary colours and the JDE shapes will express the playfulness and create a connect organic layout.
We use warm tones as a base to convey a comforting feeling. Secondary colours and the JDE shapes will express the playfulness and create a connect organic layout.
Design system's benefits
Design system's benefits
Design system's benefits
Design system's benefits
By providing a shared language, a design system minimises misunderstandings and ensures
a cohesive output across teams.
By providing a shared language, a design system minimises misunderstandings and ensures a cohesive output across teams.
By providing a shared language, a design system minimises misunderstandings and ensures a cohesive output across teams.
By providing a shared language, a design system minimises misunderstandings and ensures a cohesive output across teams.
By providing a shared language, a design system minimises misunderstandings and ensures
a cohesive output across teams.
Collaboration tool
Collaboration tool
Collaboration tool
Collaboration tool
Maintain a coherent brand identity across diverse teams and projects. It ensures that everyone involved in designing and developing for the brand follows a unified vision and aesthetic.
Maintain a coherent brand identity across diverse teams and projects. It ensures that everyone involved in designing and developing for the brand follows a unified vision and aesthetic.
Maintain a coherent brand identity across diverse teams and projects.
It ensures that everyone involved in designing and developing for the brand follows a unified vision and aesthetic.
Maintain a coherent brand identity across diverse teams and projects. It ensures that everyone involved in designing and developing for the brand follows a unified vision and aesthetic.
Maintain a coherent brand identity across diverse teams and projects. It ensures that everyone involved in designing and developing for the brand follows a unified vision and aesthetic.
One global solution for all JDE markets
One global solution for all JDE markets
One global solution for all JDE markets
One global solution for all JDE markets
We emphasised the branding elements towards the hero and footer keeping light tones and breathable layout for the content user will read.
We emphasised the branding elements towards the hero and footer keeping light tones and breathable layout for the content user will read.
We emphasised the branding elements towards the hero and footer keeping light tones and breathable layout for the content user will read.
We emphasised the branding elements towards the hero and footer keeping light tones and breathable layout for the content user will read.
Image creation
Image creation
Image creation
Image creation
To match different markets's needs and avoid visual repetition, images are flexible and should be easily swapped. We interact with colours, shapes, and content.
To match different markets's needs and avoid visual repetition, images are flexible and should be easily swapped. We interact with colours, shapes, and content.
To match different markets's needs and avoid visual repetition, images are flexible and should be easily swapped. We interact with colours, shapes, and content.
To match different markets's needs and avoid visual repetition, images are flexible and should be easily swapped. We interact with colours, shapes, and content.
Introducing GIFs
Introducing GIFs
Introducing GIFs
Introducing GIFs
To win space on the emails and make them visually dynamic, we created a GIF that highlights the web shop USPs.
To win space on the emails and make them visually dynamic, we created a GIF that highlights the web shop USPs.
To win space on the emails and make them visually dynamic, we created a GIF that highlights the web shop USPs.
To win space on the emails and make them visually dynamic, we created a GIF that highlights the web shop USPs.
it’s translated in all market’s languages and as all other images, we can change secondary colours and content.
it’s translated in all market’s languages and as all other images, we can change secondary colours and content.
it’s translated in all market’s languages and as all other images, we can change secondary colours and content.
it’s translated in all market’s languages and as all other images, we can change secondary colours and content.
To the next project
To the next project
Let’s chat -
Let’s chat -
To the next project
Next on
The anchor man
The anchor
man
The anchor man
The anchor man